Training Corporate Blogging With WordPress

By | February 21, 2015

TRAINING CORPORATE BLOGGING WITH WORDPRESS

DESKRIPSI&TUJUAN

Blog menjadi salah satu media utama dalam komponen social media marketing. Dalam perusahaan dan bisnis, tentu anda memiliki banyak cerita yang bisa dituturkan. Apalagi kaitannya dengan branding, produk, jasa dan segala hal yang akan meningkatkan kualitas reputasi perusahaan terlebih lagi profit yang menjadi tujuan utama. Website memang menampilkan profil perusahaan anda, namun tidak selengkapnya. Blogging akan memberikan wacana kepada konsumen dengan update dan tulisan fresh tentang produk dan jasa perusahaan anda.

Training 2 hari Corporate Blogging With WordPress akan memberikan anda wawasan blogging mulai dari hal teknis hingga pendalaman konten menggunakan WordPress sebagai platform blogging terbaik saat ini. Training ini akan sangat berguna bagi anda para eksekutif perusahaan yang ingin membangun kredibilitas perusahaan dan juga anda professional di bidang public relations yang berwenang dalam hal reputasi. Secara umum, training ini juga sangat bermanfaat bagi segenap komponen bisnis.  

MATERI

Day 1

  1. THE BLOGGING MINDSET
  2. 1st half of our WordPress Class
  • Setting up your hosting / server for WordPress
    Installing a new copy of WordPress
    • Creating a Database for your website or blog
    • Admin / Dashboard panel basics
    • Installing your theme
    • Minor alteration / customization of themes
    • Writing your first post
    • Updating personal settings
    • Updating profile
    • Edit general settings
    • Changing template
    • Adding a post
    • Using the visual editor
    • Adding hyperlinks
    • Using categories and tags
    • Managing categories and tags
    • Changing your writing and reading settings
    • Managing and moderating comments
    • Trackbacks and pingbacks
    • Discussion settings
  1. 2nd half of our WordPress Training Class
  • Adding and deleting a page
    • Paste copy from Word
    • Paste as plain text
    • Changing the page order
    • Adding a photo
    • Adding a video
    • Adding other content (.pdf, .doc, etc.)
    • Managing uploaded content
    • Media settings
    • Changing the header image / logo image
    • Typekit fonts
    • Customizing your sidebar with widgets
    • Managing recent comments
    • Installing Google Analytics on your website or blog
    • Tracking your statistics
    • Making your dashboard’s appearance bespoke

 

Day 2

  1. 1st half of our WordPress Training Class
  • Splitting the Code into Templates
    • Single Post Page Template
    • Adding a Comment Form
    • Creating the Page Template
    • Adding New Pages
    • Inserting Images
    • Creating Custom Theme Functions
    • Creating & making a bespoke Nav Menu
    • Registering Sidebars
    • Adding Widgets to Sidebars
    • Installing an Image Widget
    • Adding a Contact Form Plugin
    • Exporting the Local Database
    • Backing up your Database
    • Making a back-up of your site
  1. 2nd half of our WordPress Training Class
  • The Basics of On-Page / On-Site Optimisation
    • Achieving On-Site Optimisation in WordPress
    • WordPress URL and Navigation Structure
    • Plugins & Tools to Aid in WordPress SEO
    • Tips & Tricks for Faster Indexing and Higher Rankings
    • Where to host / store your site for best rankings
    • Analyzing & tracking your website’s progress in organic rankings

PEMATERI

  1. Tri Wahyudi

Praktisi Internet Marketing

Founder HOSTEKO.COM : Hosting and Domain Provider

  1. Ferdian Adi Prasetyo

Praktisi Internet Marketing

Konsultan Internet Marketing Di Marcomplus

 

METODE

20% TEORI – 80% PRAKTEK

  1. Presentation
  2. Discussion
  3. Case Study
  4. Workshop

PESERTA

Executives, Decision Maker, Communication and Public Relations Team, Marketing Excecutive atau karyawan lain yang akan memperkuat fondasi branding dan marketing perusahaan serta Mahasiswa dan masyarakat umum yang ingin mendalami media blog secara professional.

Syarat: Peserta di mohon membawa Laptop sendiri, Untuk Keperluan Workshop

WAKTU DAN TEMPAT

  • Tanggal: 5 – 6 Mei 2015
  • Tempat: Harris Hotel Batam Center, Batam
  • Alternatif Tempat: Harris Hotel Seminyak, Seminyak, Kuta, Bali
  • Pukul 08.00 – 16.00 WIB
  • Request for Training Venue: Semarang, Solo, Yogyakarta, Jakarta, Balikpapan, Surabaya, Bali, Lombok and Batam
  • In House Training Depend on request

BIAYA TRAINING

  • Course Fee : Rp 5.500.000,-/participant (non residensial) Dengan Minimal Kuota Peserta Adalah 5 Peserta Untuk Menjalankan Training

FASILITAS

This course includes :

  1. FREE DOMAIN
  2. FREE HOSTING
  3. FREE WEBSITE
  4. FREE CONSULTANCY FOR ONE MONTH
  5. 2 days workshop in small groups (maximum 6 attendees)
  6. Your own printed course manual
  7. Course files to get your started
  8. Post course support via email
  9. Free High Quality Electronic Books For WordPress
  10. Certificate
  11. Jacket or Batik
  1. FORMULIR PENDAFTARAN TRAINING
  2. Wajib diisi
  3. Jenis Pendaftaran Training
  4. PERSONAL DATA
  5. Wajib diisi
  6. Wajib diisi
  7. Wajib diisi
  8. Wajib diisi
  9. Sertakan Email yang Valid
  10. Wajib diisi
  11. PRE REGISTRATION DATA (Tidak Mengikat)
  12. Wajib diisi
  13. Pembayaran
  14. Pesan untuk Penyelenggara Training
 

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